Tel Aviv seems to be the buzz word among gay travelers these days. From my own personal travel experiences, Tel Aviv has been a gay travel hotspot for a while. At some point in the 2000′s, I’d always heard it was an open-minded and popular beach destination. But back in January when The Daily Beast published this story about Tel Aviv as the “The New Gay Travel Hotspot,” it seemed the idea was alive and kickin’—even if it was old news.

And while new gay travel boutiques may be opening up at a fast rate catering to LGBT tourism in Israel, some companies have been promoting Tel Aviv as a gay hotspot for years. Steele Luxury Travel, a gay travel agency whose motto is to “live your indulgence,” is celebrating its fifth generation of Steele Travelers on a 10-day summer journey through Israel.

Tel Aviv’s annual gay pride is one of the major highlights for gay tourism to Israel. The Pride event has been named one of the 15 best pride events by Out Traveler, and with sexy Israeli hunks and a party that lasts for days on the beach, it’s no wonder why. The 2013 Tel Aviv Gay Pride is already the 15th annual event.

The annual “Milk & Honey” luxury travel and nightlife tour through Israel offers a chance for gay men to experience Israel’s rich history, beautiful landscape, gorgeous men and extreme nightlife each year during Tel Aviv Gay Pride. Starting in Jerusalem, the trip takes tourists to the Dead Sea, historic Masada and a luxury hotel along one of the world’s largest craters, Mitzpe Ramon. After exploring Israel’s popular tourist destinations, the “Milk & Honey” tour ends with five days in the Mediterranean Sin City: Tel Aviv — just in time of the Pride events. During Pride, Steele Travelers get VIP access to the hottest parties and pride events—making it a convenient choice for those who want luxury treatment during one of the biggest events of a Tel Aviv summer.

For more information on the “Milk & Honey” tour to Israel, visit www.steeletravel.com/israel or call 646-688-2274